Marketing
Commerce ⇒ Business Studies
Marketing starts at 12 and continues till grade 12.
QuestionsToday has an evolving set of questions to continuously challenge students so that their knowledge grows in Marketing.
How you perform is determined by your score and the time you take.
When you play a quiz, your answers are evaluated in concept instead of actual words and definitions used.
See sample questions for grade 12
Define marketing and explain its importance in modern business.
Explain the concept of 'target market'.
Explain the difference between direct and indirect channels of distribution.
Explain the difference between 'market' and 'marketing'.
Explain the term 'labelling' and its importance in marketing.
A company is planning to launch a new eco-friendly detergent. It wants to highlight the environmental benefits in its advertisements. Which promotional tool is being used? (1) Personal selling (2) Advertising (3) Sales promotion (4) Public relations
A company launches a new energy drink and offers a 20% discount to the first 1,000 customers. Which element of the marketing mix is being used here? (1) Product (2) Price (3) Place (4) Promotion
A company wants to set a price for its new product. The cost of production is ₹200 per unit, and the company wants a profit margin of 25%. What should be the selling price per unit?
A company is planning to launch a new eco-friendly detergent. It wants to highlight the environmental benefits in its advertisements. Which promotional tool is being used? (1) Personal selling (2) Advertising (3) Sales promotion (4) Public relations
A company launches a new energy drink and offers a 20% discount to the first 1,000 customers. Which element of the marketing mix is being used here? (1) Product (2) Price (3) Place (4) Promotion
Which element of the marketing mix is concerned with the activities that make the product available to customers? (1) Product (2) Price (3) Place (4) Promotion
Which of the following is an example of sales promotion? (1) Television commercial (2) Free samples (3) Newspaper article (4) Sponsorship
Fill in the blank: The ________ concept focuses on the needs of the buyer rather than the needs of the seller.
Fill in the blank: The ________ concept of marketing focuses on the welfare of society as well as the needs of consumers and the organization.
Fill in the blank: The ________ mix refers to the combination of different promotional tools used by a firm to communicate with its target market.
Fill in the blank: The ________ stage of the product life cycle is characterized by rapid increase in sales and profits.
State whether the following statement is true or false: 'A product can be both a good and a service.'
State whether the following statement is true or false: 'Market segmentation helps in better allocation of marketing resources.'
State whether the following statement is true or false: 'Packaging only serves to protect the product.'
State whether the following statement is true or false: 'Public relations is a paid form of promotion.'
